Integrated Marketing / Brand / Retail / Partnerships
Integrated Marketing / Brand / Retail / Partnerships
Integrated Marketing / Brand / Retail / Partnerships
Integrated Marketing / Brand / Retail / Partnerships
I’ve spent the last 15+ years working across retail, fashion, entertainment, beauty, CPG and DTC.
I’ve spent the last 15+ years working across retail, fashion, entertainment, beauty, CPG and DTC.
I’ve spent the last 15+ years working across retail, fashion, entertainment, beauty, CPG and DTC.
I tend to be most useful where the problem isn’t neatly contained in one discipline — when the answer requires connecting teams, ideas, channels or parts of the business that aren’t naturally working together.
I tend to be most useful where the problem isn’t neatly contained in one discipline — when the answer requires connecting teams, ideas, channels or parts of the business that aren’t naturally working together.
I tend to be most useful where the problem isn’t neatly contained in one discipline — when the answer requires connecting teams, ideas, channels or parts of the business that aren’t naturally working together.
I like figuring out what marketing can do about the problem, shaping the answer, and staying close enough to the work to help make it real.
I like figuring out what marketing can do about the problem, shaping the answer, and staying close enough to the work to help make it real.
I like figuring out what marketing can do about the problem, shaping the answer, and staying close enough to the work to help make it real.
“I like seeing the opportunity before it becomes the brief.”
“I like seeing the opportunity before it becomes the brief.”
“I like seeing the opportunity before it becomes the brief.”
01 / ROSS DRESS FOR LESS
01 / ROSS DRESS FOR LESS
I joined Ross at a point when the brand was beginning to rethink how it showed up in the market. What started as leading the account quickly became something broader: helping connect production, social, influencer, experiential and the larger retail organization in ways that made the marketing stronger and easier to make.
I joined Ross at a point when the brand was beginning to rethink how it showed up in the market. What started as leading the account quickly became something broader: helping connect production, social, influencer, experiential and the larger retail organization in ways that made the marketing stronger and easier to make.
McKinney / 2025–Present
McKinney / 2025–Present
01 / ROSS DRESS FOR LESS
I joined Ross at a point when the brand was beginning to rethink how it showed up in the market. What started as leading the account quickly became something broader: helping connect production, social, influencer, experiential and the larger retail organization in ways that made the marketing stronger and easier to make.
McKinney / 2025–Present
